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Smart Home Automation

How do you see the growth and adoption of smart home technologies and solutions in India? What are the key drivers and challenges?   Smart Home Technologies had gained a huge market size in India in the last decades. Smart Home are those residences that are completely occupied and equipped with information and entirely added with multiple computing technologies devices that anticipates and responds to the requirements of the owner effectively and efficiently. The devices react with the customer's demands and are easily controlled by smartphones and voice assistants. Mobile phone applications and voice commands are used to control and monitor home functions using wireless communication techniques.   The rise of demand for smart homes in India was inevitable as the millennials mark their entry into the home buyers club.    Below are the stats of been Smart Home Automation that is been highlighted from Statista (statista.com/outlook/dmo/smart-home/india) ...
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6 Marketing Myths Should be Avoided

Nowadays, everyone can write an article listing the best advantages of being a successful entrepreneur. But this doesn’t necessarily make them true. Go on reading to find the top 6 myths about successful Marketing Guy must avoid. At the outset, and with every best intention, even with the right tools in hand, when we embark on our marketing journey, it is worth pointing out that there are many marketing myths and common misconceptions that exist around exactly what marketing is all about and what it can do for your business. One thing is for sure though, the expert direction in marketing definitely constitutes sound leadership in running a successful business. Don’t fall under the spell that threatens to cast negative aspersions over your marketing strategy and  don’t believe everything you hear . Myths are just that, myths; especially when it comes to marketing.  Marketing is not rocket science, yet, as a management and leadership discipline, it does rely on many di...

How To Build a Career in Marketing????

 For each and every guy who wants to pursue their career in marketing always this question arises.....   “How do I get started with a career in marketing?” You might think this question comes from college students or recent graduates, but more often than not, it comes from seasoned professionals who are looking to change career tracks. And, the truth is, it doesn’t matter where you’re starting because my advice to anyone who wants a career in this industry is very similar. Here’s what you need to do. Diving into a marketing career can begin as early as high school. Here’s what to expect from the educational and professional journey. 1. Complete Your High School Most marketing careers require a bachelor’s degree and some require or recommend a graduate degree. No matter which degree is eventually obtained, it all starts with getting a high school diploma. While most high school courses don’t relate directly to marketing, doing well in classes such as English and math is i...

The role of social media in gaming industry

If you were to ask whether gaming or social media was more popular it might be tight competition as both of them are two pretty big industries. However, along the way both have had big influences on each other, and a large number of online platforms have benefited as a result. Communication on social media platforms like Twitter has helped to spread the word about new video game releases and online gaming tournaments. Meanwhile, companies such as Xbox and PlayStation have gained thousands of followers on promoting social media news and updates to help grow their community and audience. Over time these industries have both helped and complimented each other. The growing popularity of digital entertainment In a few short decades, the digital entertainment industry has experienced a transformation from the growth of Netflix to the growing popularity of TikTok. At one time, our entertainment might have come primarily from television, but now users around the world have access to much more ...

Economic impact of India-China conflict

India-China tensions at border emerged as a serious threat to Indian economic performance. Let’s discuss how severely it may impact the present economy of India. As tensions simmer at the border between India and China, what is more, concerning is the economic fall out of the souring relationship between the two countries. This is because the economic interdependence of the two neighbors is too deep to be ignored.  China and the US are the largest two trading partners of India. While Indian exports to the US outnumber the imports from the country, the same is not true when it comes to China. And hence, to become friends-turned-foes with India would have business repercussions in China, too.  Covid-19 seems aggressive in taking hold over India and there is no set date till when we may get the vaccine. Adding to the current pandemic situation, the Chinese state of ditching India over Galwan valley deal if of strong concern to the Indian economy. Why the Chinese act is a serious ...